Tom Brady player card auctioned off for over $400K

BOSTON, MASSACHUSETTS - FEBRUARY 05: Tom Brady #12 of the New England Patriots reacts during the Super Bowl Victory Parade on February 05, 2019 in Boston, Massachusetts. (Photo by Billie Weiss/Getty Images)
BOSTON, MASSACHUSETTS - FEBRUARY 05: Tom Brady #12 of the New England Patriots reacts during the Super Bowl Victory Parade on February 05, 2019 in Boston, Massachusetts. (Photo by Billie Weiss/Getty Images) /
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A rare Tom Brady rookie player card from the 2000 Playoff Contenders Championship Ticket collection sold on auction for over $400,000.

Quarterback Tom Brady continues to prove his incredible value on the NFL field year after year, guiding his New England Patriots deep into the playoffs – and most recently to its record-tying sixth Super Bowl championship.

That value also extends well beyond the game of football, as was evidenced on Monday, when a rare trading card featuring Brady was auctioned off and sold for $400,100. The final sale price was the highest ever for a football card in history, and could be a high-water mark that is never matched or exceeded again.

Tom Brady’s card is from his rookie season in the year 2000, and is part of the extremely rare Playoff Contenders Championship Ticket collection. The card is one of just 100 cards that were originally produced; it’s also just one of two cards from that batch that grade out at 9 or higher by Beckett Grading Services.

PWCC Marketplace, which partnered with eBay to host the online auction, noted that “private sales of this card in lower grade have sold at retail for over $250,000 in recent times, though none have held subgrades to match this example and none have sold at auction where a true market value can be determined.” After receiving 118 different bids on the card, the auction closed with the $400,100 bid being the final winner on Monday.

“This sale was record-setting but also largely predicted,” Brett Huigens, CEO of PWCC Marketplace, told reporters in a statement. “The trading card market is rapidly maturing among tangible asset investors and record prices are becoming increasingly frequent, especially among the market’s most desired issues.”

Indeed, even the PWCC Marketplace original listing notes that “how long before the Fine Art community takes stock on the trends in trading cards? What will become of an investment piece like this when the trading card market elevates to awareness among traditional markets?”

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If and when the time comes that the aforementioned Fine Art community does begin to respect and take stock of the trading card market, as well as consider rare player cards worthy examples of fine art, then we could very well see a day in the future when this Tom Brady card fetches an even higher value on the market than it just sold for on Monday.